Item of the Day: SKICKS Sneakers

Jordana SKICKS 2Item of the Day: SKICKS Sneakers

Who isn’t a college sports fan? What better way to show your school pride than wearing the university’s logo and mascot – on your shoes!

Created by Jordana Schrager, a University of Michigan student and young entrepreneur, SKICKSembodies the ‘sole’ of every sports fan.

Schrager, who has always been interested in art and design, doodled elaborate college designs on a pair of old sneakers. After numerous students approached her for a custom pair, the idea for SKICKS was born. Much like she dreamed, SKICKS is now a welcomed addition to the enormous collegiate market.

The sneakers are available in high or low-top, for retail in college campus stores and online. Some SKICKS include University of Michigan, Penn State, Michigan State, Florida State, Syracuse University and many more. Schrager’s goal is to make a pair for every school/fan bookstore.

Retail: $59.99 low tops, $69.99 for high tops.

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Gina Rose Sirico, Fashion Market Editor
Gina recently graduated from Marist College with a major in Communication with concentrations in Journalism and Advertising, and minors in Fashion Merchandising and Global Studies. At graduation she also received the faculty award for Excellence in Journalism. Having interned with Accessories in 2008 and assisted with the Accessories 100 year anniversary party, she knew this was a career path she wanted to take. Previous internships included Milford Living Magazine, Hudson Valley Magazine, Tom Martinelli Custom Publishing, and even production with NBC 4 New York with the legendary Gabe Pressman. The profile piece she created with Gabe Pressman at NBC about the Garment District was Emmy Nominated in 2012.