Each month, digital marketing agency Stylophane publishes list of brands and retailers doing it right on social media.
These aren’t just retailers that post a lot of photos, but those that get comments from their customers as they come back to see more.
Here’s the numerical breakdown of social engagement by the top three retailers:
Forever 21 had 234,346 new followers in April for a total of almost 3.4 million followers (7.41% growth). The company has 8 million photo “likes” and 39,465 comments for an engagement score of 358.85.
H&M had 194,924 new followers in April for a total of 2.17 million followers (9.86% growth). The company had 2.26 million photo “likes” and 19,294 comments for an engagement score of 166.49.
Topshop had 123,130 new followers in April for a total of 2.1 million followers (6.24% growth). The company had 4.02 million photo “likes” and 34,808 comments for an engagement score of 182.24.
To see the whole list, click here.
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