The American Apparel & Footwear Association (AAFA) today launched a new search feature on its website (www.wewear.org) to better highlight members with domestic manufacturing capabilities.
Made in USA
“One of AAFA’s goals is to facilitate a discussion that makes it just as easy to source across the street as it is across the ocean,” said AAFA Chairman Rick Helfenbein, president of TellaS, Ltd., Luen Thai USA. “The ability to identify ‘Made in U.S.A.’ partners is essential to building a viable business case that incorporates domestic manufacturing into the commercial supply chain. Our new database functionality makes that process easier.”
As one of the most utilized tools on the AAFA website, the AAFA Resource Directory enables the industry to search for manufacturing partners and service providers. The new search feature equips users with the ability to sort search results by a company’s ability to manufacture in the United States.
Over the last few years, U.S. brands and retailers have increasingly explored sourcing from within the United States. In 2012, domestic apparel and footwear manufacturing increased 8.6% and 9% respectively. Since 2010, overall domestic apparel manufacturing has grown more than 15% and domestic footwear manufacturing has grown 17.6%.
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