So you think these are just another cool pair of sneakers? Actually, they’re not. These are actually a cool pair of slippers that happen to resemble sneakers.
Created by an entrepreneurial company TI:ME, these casual footwear styles are a combination slipper/sneaker that can be worn indoors and outdoors.
“It’s a slipper that has that true sneaker aesthetic,” says Ryan Dougherty, the designer. “You can wear them out of the house without looking like you just rolled out of bed.”
The basic problem, according to Dougherty, is that slippers are comfortable but look terrible and sneakers look cool but aren’t always comfortable.
“We believe that being calm, cool, and collected is the best way to live, because we all perform better when we’re relaxed,” he said. “Our slippers engineer that state of relaxation by helping you chill out, combat stress, and recover energy so that you can be your best, mentally and physically.”
The key to achieving comfort is in the construction of the slipper. The TI:ME Slipper has elastic laces that hug the feet, eliminating the stress of tying and untying. A special V-cut entry allows easy on and off turning high-tops into slip-ons.
The real innovation is the insole, which is made of the same material as yoga mats. “Yoga mats are designed to provide hours of comfort on hard floors under heavy pressure,” said Dougherty. “We figured they’d be amazing in a house slipper. Turns out they are.”
The TI:ME slippers are scheduled to come out this fall. To achieve that, Doughty has launched a Kickstarter campaign to finalize the design specifications, order materials and reserve factory time. (So far, nearly $8,000 has been raised in under a week.)