Vans Collaborates with The Beatles Yellow Submarine on First-Ever Capsule

VANSCypress, CA–We may not all live in a Yellow Submarine…but soon you could walk in some. As part of a collaboration between Vans and The Beatles, a footwear collection showcasing the artwork from the legendary Yellow Submarine album and film is set to come out in March.

Released in 1968, Yellow Submarine represents the perfect blend of good music and unique artwork highlighted on four original Vans Classics. This collaboration is the first of its kind and delivers an offering of artwork and colors taken directly from the album cover.

Yellow Submarine, based on a song by John Lennon and Paul McCartney, is a fantastic tale brimming with peace, love, and hope, propelled by Beatles songs, including “Eleanor Rigby,” “When I’m Sixty-Four,” “Lucy in the Sky With Diamonds,” “All You Need Is Love,” and “It’s All Too Much.”

A Fab Four Hit

The first-ever Beatles footwear capsule is featured on Vans Classics dating back to 1966. The original high-top silhouette, the Sk8-Hi Reissue, kicks off the assortment with alternating artwork on each quarter panel hosting individual portraits of the Fab Four from the film. The Classic Slip-On presents a fun take on the Sea of Monsters by showcasing a continued underwater scene across each pair of Slip-On’s when viewed from left to right. The Era and Authentic round out the offering by presenting a scenic garden with the band and an all-over “All You Need is Love” print throughout their uppers. Yellow Submarine imagery puts the finishing touches on the quartet, as it marks every footbed in the range, appears on the woven labels of each laced shoe and adorns the custom collector’s box made for this special project. The Classic Slip-On, Era and Authentic will retail for $65 and the Sk8-Hi Reissue at $75.

VANSThe-BeatleThis year, marks the 50th anniversary of The Beatles groundbreaking first appearance on “The Ed Sullivan Show.” To commemorate the occasion, The Recording Academy, AEG Ehrlich Ventures and CBS will present “The Night That Changed America: A Grammy Salute To The Beatles” which will feature today’s top artists covering songs performed by the Fab Four. The show will air on February 9 exactly 50 years to the day, date and time of the original event.

The Vans footwear capsule drops March 1 but vans.com/thebeatlesyellowsubmarine has news and updates on the collection’s release.

 

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