New York—Dress for Success is turning #GivingTuesday into #GivingShoesDay once again on Tuesday, December 3, to honor this national day of giving. For the second year in a row, #GivingShoesDay encourages women to donate their professional shoes to one of over 50 Dress for Success affiliates across the United States. But supporters of Dress for Success won’t be the only ones giving on this distinguished day of charity—the top 10 shoe donors across the country will receive a complimentary pair of limited holiday edition Palace heels from Fergie Footwear.
Joining the ranks of post-Thanksgiving campaigns such as Black Friday, Small Business Saturday and Cyber Monday, #GivingShoesDay proved to be a tremendous #GivingTuesday success for Dress for Success, with almost 450 pairs of shoes donated through the organization’s nationwide network of affiliates dedicated to helping women reenter and progress in the workforce.
Call to Action on Dec. 3
“My dream has been to design a one-of-kind limited edition shoe for the holidays, and this year we finally made it happen,” said Fergie. “Because this is such a special design, I thought it only appropriate to share them as a gift with inspiring women across the country. The retail proceeds from this limited edition shoe are benefitting one of my favorite charities, Dress for Success.”
Fergie Footwear, owned by Brown Shoe Company, is known for fashion-forward footwear that captures the essence of the eight-time Grammy award-winning artist and style icon, Fergie Duhamel, who is not only a force in the music industry, but also a respected entrepreneur and committed philanthropist. Her debut solo album, “The Dutchess,” spawned five Billboard Hot 100 top five singles, three of which went to number one.
The fire-engine red Palace heel is the latest in the Fergie Footwear line and this lively, limited-edition pump is perfect for the holiday party season. In addition to awarding the top 10 #GivingShoesDay donors with a pair of Palace heels of their own, Fergie Footwear is also donating 40% of the proceeds from the sale of this shoe to Dress for Success through the beginning of the New Year.
To participate, women can check the Dress for Success affiliate page at www.dressforsuccess.org/affiliates to find the address of the closest participating location and simply bring their shoes to that boutique on Tuesday, December 3. For those who would like to donate shoes for #GivingShoesDay, but are not near an affiliate to drop-off the donation, the professional footwear can be sent to the Dress for Success Worldwide warehouse in Brooklyn, where donations of clothing, shoes and accessories are always accepted. These shipped donations must arrive by December 3 to be considered for #GivingShoesDay, with a note stating that #GivingShoesDay is what the shoes are being donated for.
About Dress for Success
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 125 cities in 15 countries. To date, Dress for Success has helped more than 700,000 women work towards self-sufficiency. www.dressforsuccess.org
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