Bulgari to Introduce Serpenti Leathergoods

Bulgari's Serpenti handbag collection

Bulgari's Serpenti handbag collection

Rome—While much of the news recently about Bulgari has centered on how crucial its jewelry and watch business will be to its new parent, LVMH, the Italian luxurygoods firm is also expanding its leathergoods offerings.

Inspired by Snake Coil Bracelet

In the last year Bulgari offered a new signature handbag, The Rossellini, a collaboration with actress Isabella Rossellini, and a colorful handbag collection with designer Matthew Williamson.

For fall, however, the brand is returning to its roots—or rather a collection inspired by one of its most iconic jewelry and watch collections, Serpenti. Last year the company expanded its offerings in its Serpenti coil bracelets including new jewelry watch versions.

Now the Serpenti, a signature for Bulgari for 60 years, is slithering into its leathergoods collections, too. The Serpenti collection includes handbags and small leathergoods made from Karung snake skin overprinted with a snake pattern. Each piece has a Serpenti snake head closure in black and enamel with malachite eyes. Colorways include amber, green jade and red. Suggested retails are $2,100 for small shoulder bag to $2,500 for the larger version. An evening look, a black enamel Serpenti minaudiere, retail $4,600, will also be available.

In addition to the bags, there’s a Serpenti “double coil” karung belt and a wrist bracelet, which also bear the snake head detail.

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