“Dog Days” for Renowned German Jeweler

Sterling silver charm with a Boston Terrier, one of the AKC breeds available in Hellmuth’s Hund dog charms.

Las Vegas—At this week’s Luxury by JCK jewelry show, Hellmuth Jewelry, the German gold and silver jewelry brand, is going to the dogs—literally.

The company, renowned for its crocodile-skin patterns on jewelry for men and women, is introducing Hellmuth Hund, a collection of diamond-accented charms,  depicting 23 American Kennel Club (AKC) breeds.

“Open any magazine these days, and you’ll see celebrities with their dogs,” says Hellmuth’s president Gert Hellmuth. “And, it’s not just Hollywood who pampers their hundz. With this in mind, we decided to create a quality high-end line of whimsical dog-centric jewelry for pet lovers world-wide who want to be reminded of their beloved four-legged friend all the time.”

The charms come in three sizes and in three metals: Hellmuth’s 14k gold with signature crocodile pattern on the back, adorned with white diamonds, sterling silver and 14K gold with diamonds, and plain sterling silver with icy diamonds. How much are these doggies in the charms? Suggested retails range from $546 to $7,998.

And since humans usually like to show off their own particular dogs,  Hellmuth is also offering custom designs for dog lovers who can’t find their favorite pooch among the AKC breeds in stock. Consumers can submit a high resolution digital photo of their “best friend” and Hellmuth will use the image to create a custom charm.

“The sky is the limit for those who want their own best friend’s likeness on their charm,” says Michael Pucci president of Abbiamo Group, the Burbank-based company representing Hellmuth in the United States. “We also believe that most customers who opt for the solid gold design, would easily pay extra for an image of their precious pooch.  When customizing the image for special clients, we are also willing to change the diamonds for any other precious or semiprecious stones they may prefer.”

For more information on Hellmuth Hund contact Abbiamo Group at 818-319-4200 or go to www.abbiamogroup.com

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Jeff Prine

Jeff Prine, Editor at Large, Accessories Magazine
Jeff returns as a regular contributor to Accessories magazine. Initially Jeff worked as senior editor at Accessories more than 20 years ago and his love of the industry has followed him until present. Since his tenure here, Jeff has continued to report jewelry, watch and other luxury goods trends as executive editor at Modern Jeweler magazine, fashion director at Lustre, and as contributor on products and trends for consumer and trade publications and websites. In addition to his editorial experience, Jeff also served as an adjunct instructor for accessories merchandising at Fashion Institute of Technology. jeffp@busjour.com