Crocs to Launch Mix-n-Match Eyewear

Crocs interchangeable sunwear

Plainview, NY–Eyeking, LLC has signed a license agreement with Crocs, Inc to design, manufacture, market and distribute Crocs Eyewear in the United States and Canada. The first collection is slated for viewing and release May 2012.

And like the beloved Croc clogs and shoes that come in a variety of colors, Croc sunglasses with be equally colorful. Plus, they’ll be interchangeable for those who can’t pick just one hue.

Crocs Eyewear will feature an interchangeable patented Jibbtiz hinge system which will let consumers swap, mix and match sunglass faces and temples to create their own custom Crocs sunglass.

The first Crocs Eyewear line, which includes adult and kids styles in a variety of classic and colorful styles, will be available Spring 2012 in Crocs retail stores, and other retail channels.

“We are excited to have been chosen as the eyewear partner for the iconic and successful brand Crocs,” says Shelly Goldman, President of Eyeking. “The Crocs sunglass collection, with its patented interchangeable Jibbitz™ hinge system, is the perfect complement to the Crocs family – unique, comfortable, fun and value driven.”

Crocs Eyewear will retail for $39.99 (polarized adult styles) and $19.99 (non-polarized kids styles).


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Lauren Parker, Accessories Magazine

Lauren Parker, Editor-in-Chief, Accessories Magazine
As Editor-in-Chief of Accessories Magazine for the past 12 years, Lauren Parker has covered accessories both from a retail business perspective and a fashion point of view. In previous full-time magazine jobs and freelance gigs, she’s written about practically every angle of fashion lifestyle living, including women's fashion accessories, fine jewelry, Caribbean travel, private jets, Hampton’s real estate, the New York art scene, the bridal industry, men’s lifestyle and being a mom. She loves meeting designers and seeing how their latest offerings capture the current zeitgeist and fit into the entire cultural and social picture.